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Global Moxie is the hypertext laboratory of Josh Clark, whose projects include the Big Medium web content management system. Josh creates web applications and websites from his multimedia studio in Paris, France.

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YouTube Battle

Posted Apr 6, 2007 (updated Jun 13, 2007)

Last night, the Palais de Tokyo staged its first “YouTube battle.” It’s a promising idea that needs some refinement in the execution. I left feeling a little disappointed but hoping that they’ll keep at it.

Here’s the deal. Two competitors square off on separate computers, selecting YouTube clips that are displayed side-by-side on a giant screen. Each person becomes a video DJ, mixing their favorite videos into their own unique work. After five minutes, a jury selects the best mix and thus the winner of the battle. Last night, 16 YouTubers participated in a round-robin tournament of head-to-head battles.

In theory, this should be a slick, fast-paced presentation of the weirdest and wildest from YouTube’s bottomless sea of videos. In practice, it turned out to be a bit clunky. A lot of time was spent watching the competitors browse their YouTube accounts to find the next clip (it would be great if each could have a pair of machines so that they could “cue” the next video on a separate screen). One hapless battler never got started; he couldn’t seem to remember his YouTube login.

Still, the event’s amateurish nature lent it a certain charm, and the organizers didn’t take themselves too seriously. A pair of lingerie-clad young women stumbled around the room on roller skates waving pom-poms and holding signs announcing the current stage of the competition (“Round 1,” “Round 2,” etc.). Ah, Paris.

Unfortunately, the video compilations were not particularly inspired, and only a couple of the participants seemed to bring a cohesive creative vision to their mix. As a result, some of the most entertaining moments came not from the individual genius of the competitors but from the serendipitous interplay between their side-by-side video streams. Particularly disturbing: The juxtaposition of this clip from ABC’s “Wife Swap” reality series and this clip of a two-faced cat. Yikes.

I can imagine this thing shaking off its growing pains and becoming a really creative media smorgasbord, combining the campy fun of karaoke with the insider cool of DJ mix culture. If they stage another one, I’ll be there.

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