Global Moxie is a business, it's how I make my living, and that means it has to turn a buck. But profit is an effect, not a cause. Making money is like breathing: Sure, you have to breathe to live, but it's not why you get out of bed in the morning.
I find other missions more motivating. The Global Moxie Manifesto is a catalog of the values that inspire my work and shape my products.
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